ifIknew is a health initiative for young adults that uses a multi media approach, including social media and in person programs, to address the contemporary issues that impact the well-being, self-image, careers, and relationships of people in their 20's and 30's.

If I Knew is a prevention education project that raises awareness about risky behaviors that can profoundly impact lives.

30 things you should (or shouldn’t) do before you turn 30. They’re not what you think.


  1. Don’t shower every day, but do shower frequently.
  2. Take charge of your finances, but in a way that works for you and your income and needs. Listen to an expert, but only one who that knows your current financial situation.
  3. Eat a vegetable, for heavens sake.
  4. Try not to listen too much to people who think they know exactly how much you should sleep. Some people need 6 hours a night, some need 9 -- listen to yourself.
  5. Take a stand for something, and do it with energy, fervor, and kindness.
  6. Visit a dentist regularly
  7. Watch the movies you loved as a child and decide which ones hold up, which are silly, and which are oddly creepy.
  8. Go to a concert and listen to the whole show, sober.
  9. Talk to your parents about their childhoods. Ask the questions you’ve always wanted to.
  10. If you are single and a kind person, truly kind, and someone that you are not attracted to asks you on a date, just go and enjoy yourself.
  11. Vote in non-presidential elections.
  12. Take a class totally separate from school or work.
  13. Find the kind of exercise you like: dance, volleyball, yoga, running.  And do it.
  14. Have a quiet birthday.
  15. Do something grand for your parents.
  16. Do something wildly outside your comfort zone: rock-climb, eat a snake’s heart, ask for a raise, perform at an open mic.
  17. Read a book you never thought you’d like, cover to cover. Love novels? Try historical non-fiction. Love war stories? Try a beach book. Can’t get enough biographies? Dig into a YA saga.
  18. Put effort into your friendships. Just like romantic relationships, they can take work.
  19. Ask yourself what kind of person you want to be. Write down your answer.
  20. Expand your definition of love.
  21. Try to fix a mistake you’ve made, big or small. Know that it might not work.
  22. Ask for the kind of sex you want.
  23. Lecture a teenager, but do it kindly.
  24. Befriend someone at least a decade older.
  25. Re-examine your table manners.
  26. Decide for yourself whether buying a house is a good idea. If it is, start asking banks and realtors questions. If it isn’t, don’t listen to the pressure of your peers.
  27. Changing careers, getting married, having children, etc. are all amazing,  and individual experiences. No one person has all of the answers. Accept a myriad of advice.
  28. Put someone else first in a difficult situation.
  29. Choose someone you admire. Try everything (within reason and legal limitations) to have lunch with that person. Buy the lunch.
  30. Dance like no one is watching. Just kidding. Everyone’s watching, silly.